🪑 Nice Class 20: Furniture & Interiors
The EUIPO register holds 152,130 trademarks in Class 20, the class for furniture, mirrors and picture frames (as of July 2026). (as of July 2026).
152,130
Marks in the EU register
96,163
Registered with the EUIPO
+27 %
Growth 2020–2024
54 %
Word mark share
Class 20 is the furniture class: it covers furniture, mirrors and picture frames, along with many goods made of wood, cork or plastic that no other class picks up. The EUIPO register holds 152,130 trademarks in Class 20, of which 96,163 are registered (as of July 2026, EUIPO register data). And the class is booming: new registrations climbed from 7,628 in 2020 to 9,673 in 2024, a 27 percent increase, with another 9,441 added in 2025. The top filers show just how broad this class is. Wood materials group Kronoplus leads by a wide margin with 774 trademarks, followed at a distance by Kohler (172), XXXLutz (160), Disney (158) and Steelcase (137). Disney sitting between furniture retailers and office furniture makers is no accident: kids' beds, shelves and picture frames featuring licensed characters run through exactly this class. With 54 percent of Class 20 trademarks being word marks, the name itself usually takes centre stage here.
What belongs in Class 20?
Class 20 covers furniture of every kind: tables, chairs, cabinets, shelving, beds and mattresses, plus mirrors and picture frames. It also includes many goods made of wood, cork, cane, wicker or plastic that no other class covers, such as crates, coat hangers or wooden decorative items. Important distinctions: metal fittings, handles and other small hardware belong in Class 6, lighting in Class 11, and the business of selling furniture, whether a showroom or an online shop, in Class 35.
Typical examples: Furniture, mirrors, frames, goods of wood/plastic
New EUIPO registrations per year in Class 20
Most active applicants in Class 20
| # | Applicant | Marks |
|---|---|---|
| 1 | Kronoplus Limited | 774 |
| 2 | Kohler Co | 172 |
| 3 | Xxxlutz Marken Gmbh | 160 |
| 4 | Disney Enterprises Inc | 158 |
| 5 | Steelcase Inc | 137 |
| 6 | Sedus Stoll Ag | 126 |
| 7 | Lidl Stiftung & Co Kg | 112 |
| 8 | Target Brands Inc | 110 |
| 9 | Häfele Se & Co Kg | 105 |
| 10 | Blanco Gmbh + Co Kg | 104 |
Word mark or figurative mark?
Often combined with
Think of Class 20 as part of a bundle from day one: in practice it is most often combined with Class 21 (household and decorative goods), Class 35 (retail, online shop, advertising) and Class 6 (metal goods and fittings). Since the list of goods and services cannot be extended after filing, plan for the full range, including future décor lines. With 54 percent word marks, this class is a clear case for protecting the name itself, not just the logo. And search the register before you file: Class 20 is home to very active filers such as Kronoplus (774 trademarks) and XXXLutz, whose portfolios are worth knowing.
Common mistakes with Class 20
The most common mistake: filing Class 20 and forgetting the selling. If you don't just make furniture but sell it under your own brand in a store or online shop, you also need Class 35 for retail services, otherwise the retail concept itself goes unprotected. Second mistake: overlooking the material boundary. Metal frames, fittings and handles belong in Class 6, so a maker of steel-tube furniture with a spare parts business should look at both classes. Third, the product range is often defined too narrowly. Interior brands almost always sell vases, candle holders or tableware alongside their furniture, and those fall under Class 21. File only "furniture" and half the collection stays unprotected.
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Frequently Asked Questions
What belongs in Nice Class 20?
Class 20 covers furniture of all kinds, mirrors and picture frames, plus goods made of wood, cork, cane or plastic not covered by another class, such as beds, shelving, mattresses and coat hangers. It does not include metal fittings (Class 6), lighting (Class 11) or the furniture retail business itself (Class 35).
Why does Disney file trademarks in the furniture class?
According to EUIPO register data (as of July 2026), Kronoplus leads the class with 774 trademarks, ahead of Kohler (172), XXXLutz (160), Disney (158) and Steelcase (137). Disney protects its characters and titles for licensed goods such as kids' beds, shelves and picture frames, and those products run through Class 20.
Is Class 20 enough for my furniture online shop?
Usually not. Class 20 protects furniture as goods, meaning products sold under your brand. Running an online shop or furniture store is a retail service and belongs in Class 35. If you sell your own furniture through your own shop, combining Classes 20 and 35 is the safest route.
Which classes are typically combined with Class 20?
Most often Class 21 for household and decorative goods such as vases or tableware, Class 35 for retail and online shops, and Class 6 for metal goods and fittings. An interior brand with its own shop covers the typical gaps with 20, 21 and 35.
Sources
EUIPO – European Union Intellectual Property Office: register data on EU trade marks and international registrations with EU protection, as of July 2026.
WIPO – Nice Classification: class definitions and headings (11th edition).
Methodology: own analysis by markencheck.ai; counted per filing entity, name variants merged.
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