🎓 Nice Class 41: Education, Courses & Entertainment
437,127 trademarks carry Class 41, and with new registrations up 22 percent since 2020 it ranks among the fastest-growing classes (as of July 2026, source: EUIPO).
437,127
Marks in the EU register
247,209
Registered with the EUIPO
+22 %
Growth 2020–2024
53 %
Word mark share
Class 41 bundles services relating to education, training, entertainment, and sporting and cultural activities. From online academies and coaching programmes to music festivals: if you teach people or entertain them, you will almost always end up here. The EUIPO register lists 437,127 trademarks with Class 41, of which 247,209 are registered (source: EUIPO register data, July 2026). What stands out is who dominates this class: the top filers are gambling and entertainment groups such as NOVOMATIC (1,260 marks), World Wrestling Entertainment (786), Euro Games Technology (694) and Play'n GO (539), with Deutsche Telekom (644) in between. Every slot machine title and show format often gets its own trademark. At the same time, Class 41 is home to countless coaches, course providers and content creators, and it is growing fast: from 19,951 new registrations in 2020 to 24,273 in 2024 and 24,358 in 2025, an increase of 22 percent.
What belongs in Class 41?
Class 41 covers services in education and training, entertainment, and sporting and cultural activities. Typical examples: online courses and e-learning offers, coaching and training, seminars and workshops, the organisation of events, conferences and concerts, gyms and sports classes, as well as entertainment formats such as podcasts, shows, gaming entertainment and the production of film, TV and media content. Online gambling services also fall under this class, which explains the strong presence of gaming groups. What matters is the service itself: running a course belongs in Class 41, while the downloadable course video is a good in Class 9.
Typical examples: Education, training, coaching, events, online courses, entertainment
New EUIPO registrations per year in Class 41
Most active applicants in Class 41
| # | Applicant | Marks |
|---|---|---|
| 1 | Novomatic Ag | 1,260 |
| 2 | World Wrestling Entertainment Llc | 786 |
| 3 | Euro Games Technology Ltd | 694 |
| 4 | Deutsche Telekom Ag | 644 |
| 5 | Play'N Go Marks Ltd | 539 |
| 6 | Light & Wonder Inc | 527 |
| 7 | Amazon Technologies Inc | 523 |
| 8 | Intesa Sanpaolo Spa | 495 |
| 9 | Adp Merkur Gmbh | 461 |
| 10 | Igt A Nevada Corporation | 446 |
Word mark or figurative mark?
Often combined with
Describe your service as specifically as possible, for example "providing online courses in the field of nutrition" rather than just "education". 53 percent of the marks in Class 41 are pure word marks, so start your search with the exact wording of your name. When checking for conflicts, expect the concentrated presence of entertainment and gaming groups that maintain entire trademark families here. And think in combinations: Class 41 is most frequently filed together with Class 35 (advertising, business services), Class 9 (downloadable content, apps) and Class 42 (software, platform technology). A course platform typically covers content, downloads and technology with 41, 9 and 42.
Common mistakes with Class 41
A typical mistake by course providers: filing only Class 41 and overlooking that downloadable content such as video courses, e-books or learning apps belongs in Class 9 as goods. If you offer both, you usually need both classes. The second classic among coaches: business and management consultancy does not sit in Class 41 but in Class 35. A coach offering personal development training (41) and strategy consulting for companies (35) should check both classes. A third pitfall is streaming: providing entertainment content belongs in Class 41, while the purely technical transmission falls under Class 38. Covering only one side risks gaps in the protection of what you actually offer.
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Frequently Asked Questions
Do I need Class 41 as a coach or course provider?
Yes, as a rule. Coaching, training, seminars and online courses are classic Class 41 services. If you also offer downloadable content such as video courses or e-books, these belong in Class 9 as goods. Business consultancy, on the other hand, falls under Class 35.
How fast is Class 41 growing?
Considerably: new registrations rose from 19,951 in 2020 to 24,273 in 2024 and 24,358 in 2025, an increase of 22 percent. That makes Class 41 one of the fastest-growing Nice classes in the EUIPO register (as of July 2026).
Why do gambling companies top the list of filers?
Online gambling and gaming entertainment fall under Class 41, and groups such as NOVOMATIC (1,260 marks), Euro Games Technology (694) and Play'n GO (539) often protect every game title as a separate trademark. World Wrestling Entertainment (786) likewise secures its show and character names here.
Which classes are typically combined with Class 41?
The most common combinations are with Class 35 (advertising, business services), Class 9 (downloadable content, apps) and Class 42 (software, platform operation). An online academy with its own learning platform typically covers courses, downloads and technology with 41, 9 and 42.
Sources
EUIPO – European Union Intellectual Property Office: register data on EU trade marks and international registrations with EU protection, as of July 2026.
WIPO – Nice Classification: class definitions and headings (11th edition).
Methodology: own analysis by markencheck.ai; counted per filing entity, name variants merged.
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